Planit


Mass Communications, Advertising and Public Relations (3rd year entry)

Edinburgh Napier University

Venues

Merchiston Campus

Content

Whether you choose direct entry from college into third year, or study the first two years of the BA (Hons) Mass Communications degree and transfer across, the BA (Hons) Mass Communications, Advertising & Public Relations degree will give you the opportunity to explore a variety of career options and find the best fit for you.

Prepare for employment or postgraduate study in disciplines such as mass communications, advertising, public relations, marketing, journalism, media and digital communication, with this new degree professionally recognised by the Public Relations and Communications Association (PRCA).

The course provides the opportunity to study at a partner university overseas, or complete a work placement in industry.

Year 3: Communication Management; Advertising Theory & Practice; Public Relations Theory & Practice; Branding; Visual Communication; Online Communication.
Year 4: Dissertation; Professional Project in Advertising Management; Professional Project in Public Relations Management; International & Intercultural Communication; Professional Communication Production Module.

Entry Requirements

2022 entry requirements

Relevant HND

Start Date

September

Qualification

Degree

Award

BA Hons

Study Method

Full time

UCAS Code

W123

Course Length

2 years

Department

Film, Journalism and Media

SCQF Level

10

Career Sectors

Advertising, Marketing and PR

Journalism

Media and Broadcasting

Publishing and Writing