Planit


Digital Marketer

Job Profile Image

Digital marketers develop strategies and campaigns to promote brands, products and services using a range of social media and digital channels. They work for an in-house marketing department or for a marketing agency dealing with external clients.

The Work

You could be:

Pay

The figures below are only a guide. Pay rates vary widely, depending on:

The starting salary for digital marketers is in the range of £18,000 to £22,000 a year. With experience, this can rise to £30,000 a year and salaries for senior positions can be up to around £45,000 a year, sometimes more.

If you work freelance, your income will vary, depending on the contracts you get.

Conditions

Workforce Employment Status

LMI data powered by LMI for All

Getting In

There are jobs in almost all sectors, including retail, IT, education, the media, central and local government, the marketing and communications industry, and hospitality and tourism. Jobs are advertised in the press and on the internet.

Workforce Education Levels (UK)

LMI data powered by EMSI UK

Job Outlook Scotland

Employment

Unemployment

Percentage of workforce registered as unemployed (Scotland)

LMI data powered by EMSI UK

Job Outlook Scotland

  Scotland
2020
11798
1.7 %
RISE
2025
11995

LMI data powered by EMSI UK

What Does it Take?

You need to have:

You need to be able to:

Training

Getting On

Video

Courtesy of QA

Contacts

The following organisations may be able to provide further information.

Chartered Institute of Marketing (CIM)
Tel: 01628 427120
Website: http://www.cim.co.uk/
Website (2): http://www.cim.co.uk/more/get-into-marketing/
Twitter: @CIM_Exchange
Facebook: http://www.facebook.com/TheCIM

Institute of Data and Marketing (IDM)
Tel: 020 8614 0255
E-mail: ask@theidm.com
Website: http://www.theidm.com
Twitter: @theidm
Facebook: http://www.facebook.com/theidm

Was this article useful?
Please help us improve Planit by rating this article.

Career Sectors

Advertising, Marketing and PR

Journalism

Media and Broadcasting

Publishing and Writing