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Advertising Account Planner

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An advertising account planner concentrates on the communication strategy for an advertising campaign and targets the right group of consumers.

The Work

You would normally work on more than one client account at a time. You could be:

Pay

The figures below are only a guide. Actual salaries may vary, depending on:

Starting salaries for graduates are between £18,000 and £22,000 a year. With experience this can rise to over £35,000 a year. High earners can get £50,000 a year or more. Sometimes there are other bonuses included in the package, such as a company car or private health insurance.

Conditions

Employment Status UK %

Past Unemployment
Scotland


Year Unemployed

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Getting In

Predicted Employment in Scotland

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What Does it Take?

You should be:

You should have:

Training

Getting On

Contacts

The following organisations may be able to provide further information.

CAM Foundation
Tel: 01628 427120
E-mail: cam@cim.co.uk
Website: http://www.camfoundation.com/
Twitter: @CAMFoundation
Facebook: http://www.facebook.com/TheCAMFoundation

Creative Skillset Scotland
Tel: 020 7713 9800
E-mail: info@creativeskillset.org
Website: http://creativeskillset.org/
Twitter: @SkillsetSSC
Facebook: https://www.facebook.com/creativeskillset

Creative Skillset works with the UK’s screen-based creative media industries to develop skills and talent from classroom to boardroom.

Institute of Practitioners in Advertising
Tel: 0131 555 7588
Website: http://www.ipa.co.uk/
Twitter: @The_IPA
Facebook: https://www.facebook.com/theipa

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Career Sectors

Advertising, Marketing and PR

Journalism and Writing

Media and Broadcasting

Publishing