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Digital Marketer

Digital Marketer Image

Digital marketers develop strategies and campaigns to promote brands, products and services using a range of social media and digital channels. They work for an in-house marketing department or for a marketing agency dealing with external clients.

The Work

You could be:

Pay

The figures below are only a guide. Pay rates vary widely, depending on:

The starting salary for digital marketers is in the range of £18,000 to £22,000 a year. With experience, this can rise to £30,000 a year and salaries for senior positions can be up to around £45,000 a year, sometimes more.

If you work freelance, your income will vary, depending on the contracts you get.

Conditions

Workforce Employment Status

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Useful Subjects

Getting In

There are jobs in almost all sectors, including retail, IT, education, the media, central and local government, the marketing and communications industry, and hospitality and tourism. Jobs are advertised in the press and on the internet.

Workforce Education Levels (UK)

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Job Outlook Scotland

Employment

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Job Outlook Scotland and UK

  Scotland
2024
13387
1 %
RISE
2029
13519
  United Kingdom
2024
240995
3.5 %
RISE
2029
249336

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What Does it Take?

You need to have:

You need to be able to:

Training

Getting On

Video

Courtesy of QA

Contacts

The following organisations may be able to provide further information.

Chartered Institute of Marketing (CIM)
Tel: 01628 427120
Website: http://www.cim.co.uk/
Website (2): https://www.cim.co.uk/qualifications/get-into-marketing/
Twitter: @CIM_Exchange
Facebook: http://www.facebook.com/TheCIM

Institute of Data and Marketing (IDM)
Tel: 020 8614 0255
E-mail: ask@theidm.com
Website: http://www.theidm.com
Twitter: @theidm

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