In this course, you’ll look in detail at tourism in Scotland - how important it is to the Scottish economy, how we can sell Scotland to people as a destination, and what it’s got to offer tourists. You’ll then look at tourist destinations across the UK and internationally.
look at tour guiding and the importance of well organised tours and itineraries to a tourist attraction; learn how to market your destinations effectively, including making best use of digital and social media; focus on customer care and satisfaction; and explore business and ICT elements such as finance and administration.
1 relevant Higher, or relevant national qualifications at SCQF Level 6. Applicants with appropriate experience or other training may be accepted without formal qualifications. A place on the course is subject to an interview process.
HND Travel and Tourism, other relevant national qualifications at SCQF Level 8 or progression to employment.
Hospitality, Tourism and Events