This exciting new course has been designed in partnership with industry professionals to ensure you are prepared to work in marketing, advertising and public relations organisations and areas. There is an increased focus on the use of digital and social media techniques in marketing communications.
There is also a solid grounding in theory for successful progression on to the new HNDs in Marketing and Advertising and PR. There is a high level of current industry practice with employers and industry experts. At the end of the course, students will have a strong portfolio of examples to demonstrate their competence to employers and academic institutes.
1 relevant Higher; or relevant national qualifications at SCQF Level 6. Entry is subject to interview.
Year 2 HND Marketing; employment in marketing, promotion or export departments of industrial or commercial companies.
Marketing and Retail