Planit


Business with Digital Marketing

North East Scotland College

Venues

Fraserburgh Campus

Content

Modern business practice embraces the digital world and uses social networks to promote and market products and services. This course provides a strong base of essential business skills such as economics, accounting and management and supplements this with marketing using digital and social media. Increase your value as a potential employee in the world of online marketing whilst also gaining a core set of essential business skills that also increase your options for progression to a wider range of related degree level courses.

As part of this course, you will study subjects such as:

Digital marketing communications; Website development techniques; Contemporary marketing issues; Business accounting; Economics; Contracts and Law; Preparing to start a business; Business culture.

Entry Requirements

2 Highers, preferably English and Business Management plus Maths or Accounting at National 5; (Foundation Apprenticeship may be accepted in place of 1 Higher); or Business (NCGA)

Start Date

August

Qualification

HND

Study Method

Full time

Course Length

2 years

Department

Business and Management

SCQF Level

8

Career Sectors

Advertising, Marketing and PR

Journalism

Media and Broadcasting

Publishing and Writing