Planit


Fashion Management

Robert Gordon University

Content

This innovative course combines an exciting mix of visual and creative skills modules with those that develop students understanding of communication, retail and business in the global marketplace today.

This course is aimed at those who need to gain specialist fashion knowledge and skills alongside marketing and management techniques specific to the international fashion industry. It is ideal for students who have an undergraduate honours degree in Communication and Media, Marketing or Management as well as Fashion Design students who wish to further their business, marketing and management understanding.

Stages 1 and 2

You will develop your knowledge and understanding of the key areas of fashion management including fashion branding, the fashion business environment, fashion forecasting, buying and merchandising and global fashion strategy. You will also gain communication, management and digital strategy skills. A four week period of professional industry experience is undertaken at the end of the taught modules for September starts, or between stage 1 and 2 for January starts.

You can exit after Stage 1 with PgCert Fashion Marketing

You can exit after Stage 2 with PgDip Fashion Marketing

Stage 3

You will work independently but under tutorial supervision, to undertake research and prepare a 15,000 word dissertation on a fashion related topic within a relevant field. This provides you with the opportunity to integrate and synthesise your knowledge and understanding of fashion management. A practical project or professional consultancy option is available as an alternative to the traditional written dissertation.

Entry Requirements

Normally a 2:2 undergraduate honours degree or its equivalent in any subject area. Applicants with a lower degree classification and / or relevant work experience will be considered on a case by case basis.

Start Date

September, January

Qualification

Postgraduate Master's

Award

MSc

Study Method

Full time

Course Length

12 - 16 Months

Department

School of Creative and Cultural Business

SCQF Level

11

Website

www.rgu.ac.uk